15-Second Pitch – Also known as an elevator pitch, is a brief, persuasive speech that is used to spark interest in what you or your business has to offer. The importance of a 15-second pitch lies in its ability to quickly communicate your value proposition, establish credibility, and generate interest in a concise and memorable way.
Here are some reasons why having a strong 15-second pitch is crucial:
- First impressions matter: A 15-second pitch is often the first introduction you have with potential customers, investors, or partners. A well-crafted pitch can create a positive first impression and capture their attention.
- Clear communication: In a short period of time, you need to convey your unique selling point and what sets you apart from others. A clear, concise, and well-constructed pitch can communicate your message effectively.
- Time-saving: In today’s fast-paced world, time is of the essence. A 15-second pitch can save you and your audience time by cutting out any unnecessary information.
- Versatility: A 15-second pitch can be used in various situations, such as networking events, job interviews, and business meetings.
- Memorability: An effective pitch can stick in the minds of your audience, making it more likely that they will remember you and your business when opportunities arise.
Overall, a 15-second pitch is an essential tool in today’s competitive world. It can help you stand out, create connections, and drive success.
Download our handout below:
Business Skill – 15 Second Pitch
Level: Intermediate
Activity Time: 60-90 mins
Perfect lesson for teaching a 15-second pitch aka elevator pitch.
Watch the video.